2012 Exergy Tour brings race to worldwide audience through Tour Tracker app

The inaugural cycling , May 24-28, 2012 in Idaho, is making history by becoming the first women’s race to provide its fans access to the state-of-the-art racing coverage platform, Tour Tracker®.

On s, iPads, Android devices and via the Web, cycling fans worldwide will be able to watch live as the best women racers in the world compete on Idaho’s most scenic and challenging roadways. The Tracker application will be available for free download from the event website at exergytour.com beginning one week before the race starts.

“The unique ability to bring the inaugural to a world-wide audience through Tour Tracker and its innovative mobile video platform speaks to Exergy’s vision to further engage corporate sponsors, media, spectators, athletes and fans,” said Heather Hill, Marketing, Communications and Events Director for the . “On site during the event, spectators will also be able to watch the live Tour Tracker video simulcast on big screens – allowing fans to watch start-to-finish coverage every day of the Tour whether they are at work, out and about, on the course or at the finish line.”

fans will enjoy coverage previously reserved for only the largest and most prestigious international races such as the Tour de France, Tour of and others. The live-action will feature exclusive video coverage, racer tracking along the route, professional commentary, photography and daily race standings. Fans will be able to share their experience via integration on Twitter and Facebook.

Tour Tracker founder and CEO, Allan Padgett is excited by the impact Exergy’s decision will have on the future of women’s cycling, ”We are thrilled to work with Exergy to balance the coverage between men’s and women’s cycling. Exposing women and girls round the globe to the best racing action is good for the sport, and we’re glad to be a part of the team making Exergy’s vision a reality. The racing will be world class and so will the coverage.”

The FREE Tracker app can be downloaded from the website starting one week before the race start. Share the app with your friends, sit back and enjoy the racing action!

Medalist Sports is overseeing the competition and technical production of the . Medalist is also the arm for the Amgen Tour of , Challenge in Colorado and the Larry H. Miller .

For more information, or to register to volunteer, please visit www.ExergyTour.com.

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