The riders of the Movistar Team are wearing their new Endura race outfit for 2014 as of today. Alejandro Valverde and Nairo Quintana are the ones in charge of unveiling the new jersey that the best team in the world in 2013 will feature during the upcoming season.
Endura has put a great deal of work into developing the 2014 Movistar Team clothing. Made in its facility near Edinburgh in Scotland, the company has invested thousands of hours in the development and manufacture of the new Team clothing, including the coldblack® technology to reduce heat absorption from the sun. Refinement of the chamois pads design has been achieved using the 800 CVP series, which includes the latest saddle pressure mapping technology and has allowed, where necessary, semi-custom fitting of pads to match individual riders’ bone geometry and riding position. Whilst all of the styles are constantly reviewed for further development, currently there is no area of more intense work than in the aerodynamic function of the chronosuits and overshoes that will be worn by the Movistar Team in time trials. Significant discoveries have already been made in the wind tunnel over the past few months and Endura is confident that more speed can be unleashed with the prototype developments that are already in the test schedule over the coming months.
The design of the outfit keeps the same base from previous seasons, though the corporative green from Movistar gains presence with trims in the sleeves of the jersey and the end of the culotte, as well as the inclusing of the Movistar ‘m’ on the shoulders, thus achieving a more visual, attractive result which will keep the telephone squad’s jersey as one of the most distinctive kits in the world. Whilst the team riders are clearly the winners from these efforts, supporters of the Movistar Team benefit too since all Movistar Team clothing sold in stores is exactly the same specification as that worn by the team riders. Endura and Movistar Team believe that their supporters deserve nothing less.