Team Garmin-Sharp unveils 2014 jersey, announces collaboration with WWF

Garmin-Sharp-kit2014-backTeam -Sharp today unveiled its new from technical supplier , along with exciting collaboration news with global conservation organization WWF and the team’s official off-bike athletic and sponsor .

The collaboration with WWF is a natural progression of an exciting story, in the 2013 Liège-Bastogne-Liège race, -Sharp’s lead rider, , was chased by a man in a panda suit just before he sprinted to the win. Since then, the panda has been the team’s spiritual mascot, regularly called upon via twitter to provide help in the critical moments of a race.

“We are honored to partner with WWF and help its critical mission of creating a future where people live in harmony with nature,” says , CEO, Sports and Team -Sharp. “We’re thrilled to contribute to WWF’s efforts to ensure that cyclists, cycling fans, and everyone else have a healthy, thriving planet to enjoy for generations to come.”

Garmin-Sharp-kit2014WWF works in more than 100 countries to conserve biodiversity and ensure that the resources that sustain life on Earth are used wisely. Team -Sharp will race in 19 countries during the 2014 season, promoting the link between sport and conservation.

“This collaboration is a natural fit for WWF because athletes and fans can be great advocates for the environment,” says Maria Boulos, Director Corporate Partnership, WWF International. “Cyclists do the sport they love outdoors, and they want to have beautiful landscapes and clean air and water to enjoy – not just today, but forever.” For more information on this collaboration visit panda.org/garmin-sharp.

For the last three years has been the official off-bike athletic sponsor for Team -Sharp. New to the sponsorship this year will be the addition of the logo to the team’s official . “Since 2011 has enjoyed a successful sponsorship with Team -Sharp,” says Jeff McAdams, Head of the Global Strategic Consumer Group at . “Last year we released a Team -Sharp 890v3 running that sold out around the world and in 2014 we look forward to having our NB logo added to the team kit.  As one of the world’s fastest growing athletic brands we see our sponsorship with Team -Sharp as a natural reflection of our shared vision for innovative performance.”

2014 Team -Sharp

The 2014 Team -Sharp , which includes the iconic WWF panda logo, will be raced for the first time at the in Australia in January. continues to make sure the team has the best for the season, from the cold spring classics to the heat of France in July. The 2014 team kit retains the distinctive argyle while getting a totally new look to the back that will be more visible from the helicopter shots.

“It’s not just design updates. The close partnership we have with -Sharp’s Robby Ketchell, has led to improvements in aerodynamics and body temperature management in numerous models across the line, as well as 5 new models that we will be testing in 2014 to make sure the riders have the best possible for every condition,” said Andrea Peron, ’s race performance director.

“We’re happy that our partnership with Team -Sharp leads to real innovation for the pros that we can then bring into our collection and our Servizio Corse custom team products. Based on our partnership with the team, every cyclist can benefit from the feedback we get from the pros,” said Steve Smith, Brand Manager, .

Team replica pieces will be available at dealers and on slipstreamsports.com beginning in late February.

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