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Rudy Project Introduces Synform Folding Sunglasses

image009Rudy Project, Italian crafters of performance eyewear since 1985, is taking the eyewear industry by storm with their latest sport sunglass design: the Synform™. Built upon 3 years of development with professional athletes and mechanical engineers, the Synform™ is a one of a kind, completely foldable sport performance sunglass.

image014“This is an absolute breakthrough for us and the sports eyewear and design communities,” said Paul Craig, President and Co-founder of Rudy Project North America. “The same technology that Rudy Project users know and love is now featured in one of the most unique sunglass designs on the market. The second you have the Synform™ in your hands, you will immediately feel the meticulous attention to detail and immeasurable hours that our engineers put into this stunning creation. It’s yet another milestone for the Rudy Project engineering team in the world of optics, design and cool factor.”

image012The Synform™ features many of Rudy Project’s core technologies, including vented interchangeable lenses, which is a simple yet practical innovation that allows airflow control to reduce thermal shock and eliminate fogging in any light condition. Additionally, fully adjustable temple tips and the new Ergonose 8™ ensure a customized fit on every face, while Kynetium™ Alloy temples and a Grilamid chassis make this sturdy sunglass ultralight. The Synform™ is also prescription friendly, allowing a user’s RX script to be digitally surfaced along the backside of the lenses for edge-to-edge coverage. Best of all the Synform is durable and sturdy, yet boasts a refined elegance.

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