Bianchi is the proud global sponsor of “L’Eroica”, the international vintage cycling event to be held in Gaiole in Chianti (Tuscany, Italy) from Friday October 2nd to Sunday 4th.
Bianchi recently introduced the new “Bianchi-L’Eroica”, the vintage road bicycle with lugged steel frame certified by L’Eroica Commission to bé ridden in all the Eroica events.
Several Bianchi-L’Eroica owners (representing US, Australia, New Zealand, Mexico, Brazil and other Countries including Italy) will use their new bike over the Chianti’s white roads on Sunday, for the first time ever.
The new Bianchi retro model, entirely designed and produced in Italy, will be officially presented in Gaiole during Saturday’s morning press conference.
Throughout the weekend Bianchi will be in the Eroica Expo area in Gaiole also with a pop-up store dedicated to Bianchi clothing and vintage accessories.
Ron is the chief cook and bottlewasher at Bike World News, doing everything from website design to bike reviews.
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