style

Adidas Quietly Drops the Velosamba

Scott Kingsley
March 2, 2021March 2, 2021

Adidas’ Velosamba blends on-bike functionality with off-bike style.

Bentonville, Arkansas: A New American Mountain Bike Town

Ron
November 5, 2020October 11, 2023

Bentonville, AR is the latest region to lay claim to being “The Mountain Bike Capital of the World”. After a recent visit, we feel it might just live up to it.

New Madrona shorts and new colors from Chrome

Ron
April 30, 2020

Chrome has dropped the all-new five pocket Madrona Short and added a new Dusty Olive color to the other shorts in their line.

Apidura’s Backcountry Packs – Practical Storage for Gravel and Beyond – Project OneBike

Scott Kingsley
April 8, 2020April 5, 2023

Apidura’s Backcountry line of bags will take any adventure you can throw at it and ask for more.

For Your Viewing Pleasure: Endura launches 2020 short range with 90’s throwback video

Ron
March 25, 2020March 24, 2020

To salute their history with baggies, Endura has produced a fun “mock-u-mercial” celebrating this most essential piece of clothing.

Wear Your Sunglasses!

Ron
June 26, 2019June 25, 2019

Thursday, June 27 is National Sunglasses Day and while it may look like an excuse to get you to buy something, it’s no joke that you should be protecting your eyes.

PEARL iZUMi introduces BikeStyle Line for Spring 2019

Ron
February 25, 2019February 22, 2019

PEARL iZUMi, the world’s leader in cycling apparel and footwear, set out create the perfect apparel for those dressing for the destination, not just the journey.