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Giro Expands New Road Apparel Line For Spring 2014

131007_GIRO_2_1-1584Giro is significantly expanding their range of New Road cycling apparel offerings for Spring 2014, including new styles for men plus a highly­ anticipated women’s line. Since the debut of Giro’s new road apparel in Spring 2013, the line has found immediate success, winning approval from riders seeking more versatile riding apparel that delivers performance, comfort and style on and off the bike.

131007_GIRO_2_1-1699“Giro New Road apparel gives riders the freedom to choose performance without compromising their style options on or off the bike,” said Nathan Mack, Giro Apparel Product Manager. “With Spring ’14, we can now offer that same freedom to women as well. The women’s line employs the same level of innovative materials and design, with an authentic fit and feel that respects the body and enhances the ride for more cyclists than ever before. It’s a line that we’re really proud of, and very excited to release.”

131007_GIRO_1_1-292Giro New Road for Spring 2014 includes base layers, tops, bottoms and outerwear that are developed around three main concepts to form a complete line. Each piece is designed with cycling DNA at its heart, and can stand on its own or be mixed and matched to complete a style that is functional and comfortable for the body in motion:

  • Foundation – Base layers, including tops, shorts and bibs designed for next to skin comfort plus storage solutions that give riders more freedom to choose mid and outwear styles based on their ride and destination.
  • Ride – A complete line of tops, bottoms and outerwear delivering New Road style with fits, finishes and fabrics designed to perform on even the longest, toughest rides.
  • Mobility – A complete line of tops, bottoms and outerwear designed for shorter rides and emphasizing urban functionality.

Giro’s New Road apparel also coordinates with other Giro cycling products, including helmets, gloves and shoes, to create functional styles for riders from head to toe. Whether riders are rolling out for adventures on the road or trail, or choosing the bike for daily commutes and a mobile lifestyle, New Road offers more options for performance, comfort and real style on the bike.

New    for    Spring    ‘14    items    include:

Women’s Collection: 22 new styles covering Foundation, Ride and Mobility

W_Boy-Undershort_Glowing-Red_1008 copyBoy Undershort: We love Merino wool for its soft touch and its natural stretch and breathability, so we made the Boy UnderShort in our innovative Nycore™ Merino Wool blend, which adds the durability of nylon to the mix. These women’s shorts are equipped with a Cytech Tri‐Chamois pad and non­‐binding waistband for an incredibly comfortable ride. The length integrates smoothly with our shorter­‐length OverShort. Part of the California Collection, proudly made in our home state. MSRP $70

W_LS-Mobility-Shirt_China-Blue_631 copyLS Mobility Shirt: In lightweight stretch chambray, the women’s Long Sleeve Mobility Shirt is a refined, sharp­‐looking option for the urban cyclist who wants on‐bike style without sacrificing comfort or functionality. Hidden stretch pleats across the back of this tailored shirt strategically support easy, comfortable movement. With a covered button placket, a snap­‐close chest pocket and darts for a feminine fit. MSRP $120

W_Wind-Guard-Hoodie_Dress-Blue_888 copyWind Guard Hoodie: Patience pays off. We test­‐rode countless prototypes of the Wind Guard Hoodie before we arrived at this combination of iconic looks, flattering fit and wind­‐stopping capability. Together, they make this women’s hoodie a New Road favorite. Designed to cancel out the early­‐morning chill on your commute route, the jacket utilizes a front wind panel and a close­‐fitting hood with a built­‐in cycling brim to keep you cozy when the weather turns sour. MSRP $130

Men’s Collection: New styles for Foundation, Ride and Mobility

M_Base-Pockets_Cloud_079 copyBase Pockets: Crafted with our Skeletal Pocket Construction™, the men’s Base Pockets shirt securely stashes your riding essentials while retaining a comfortable, stretchy fit. A new way to carry your on‐bike necessities, this innovative base layer easily lets you layer what you want over it and still have the storage you need. A perfect pairing with our Undershort for an unrestricted fit and feel. MSRP $50

M_Mobility-Trouser_Dress-Blue_1084Mobility Trouser: Weekly pre­‐dawn rides on the menu? The men’s Mobility Trouser expertly weaves together on­‐bike performance with subtle styling details like reflective accents on the hem for visibility and a gusseted crotch for more comfort in the saddle. Subtle stretch in the fabric gives a clean, slim fit. MSRP $100

M_Ride-Jersey_Pewter_465 copyRide Jersey: Made to handle long rides and high temps under summer sun, the men’s Ride Jersey is Giro’s lightest­‐weight jersey. Made from a soft Merino/poly blend, it’s equally comfortable worn on its own, or paired with one of our base layers for a bit more warmth on chilly a.m. starts or extra carry capacity when the ride demands it. MSRP $120

 

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