PEARL iZUMi has transformed its road collection for 2019 with new styles, colors and patterns. With a refocus on sleek and effortless design, the new road collection—from head to toe— is like nothing PEARL iZUMi has ever created. PEARL iZUMi is proud to announce the launch of its first-ever lace-up road shoes with the women’s Sugar Road and men’s Tour Road.
“We designed a style to cater to the many riders who love the look and feel of a lace-up shoe,” said Diana Pickler, Footwear Product Manager at PEARL iZUMi. “We’re excited to offer this experience and aesthetic at a price point that will get a lot of riders excited.”
Combining a simple, classic look with modern technology, the Women’s Sugar Road & Men’s Tour Road ($130) provide performance, style and comfort for any rider. The flexibility to have a three bolt SPD-SL or two bolt SPD cleat set up makes the shoes an excellent choice for serious year-round riders or weekend warriors. The carbon cleat plate offers performance that is unmatched by competitors at this level.
“Our mantra for this season was simplify to amplify,” said Michael Thompson, Global Category Manager for PEARL iZUMi. “We challenged ourselves to make it easy for riders to create great looking outfits, from head to toe. You’ll find that the sleek, minimalist look of the new Sugar and Tour road shoes compliment the new apparel silhouettes we’re introducing in Spring.”
The Sugar and Tour Road combine the classic look of a lace up shoe with modern sole technology. These road shoes provide performance at a tremendous value. PEARL iZUMi’s supportive nylon composite sole integrates a stiff carbon plate at the ball of the foot to maximize power transfer, with the flexibility to run either two bolt SPDs or three bolt SPD-SL cleats. The fully bonded seamless upper construction creates a slipper like fit that is highly adjustable thanks to the traditional lacing system. An additional set of laces is included in the box so you can choose to add a pop of color or opt for subtle style.
The Sugar and Tour shoes are available now at www.pearlizumi.com.
Ron is the chief cook and bottlewasher at Bike World News, doing everything from website design to bike reviews.
Websites:
Bike World News
Ron’s Bike Garage
Current Bike Quiver:
Bird Bikes Zero 29 29″ hardtail mountain bike
Commencal Absolut 26″ Dirt Jump/Pump Track bike
Commencal Tempo 29″ full suspension mountain bike
Felt ZA 700c race bike
Kona Kilauea vintage 26″ mountain bike
Niner RLT9 700c road/gravel bike
Specialized Stumpjumper vintage 26″ mountain bike
Day Job: Digital Marketing
Night Job: Digital Marketing, eCommerce Consultant, Web Consultant, Bike Shop Operator, Husband, Dad, Tenor