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New sock brand Thirty 48 steps out

  • Ron 

Recognizing a need for performance socks based on science and design, Thirty 48 engineered compression, running, and cycling socks that utilize the latest innovations in tech-wear to help improve athletic performance

Alé Women Project: By Women for Women

  • Ron 

A largely female staff, who ride bikes and know the needs of cyclists was the basic for the ALÉ Ladies Collection that perfectly combines style and comfort, beauty and practicality.

Sidi Sport goes urban with the Insider

  • Ron 

Design and captivating colors are a must for the Insider, the Sidi shoe designed and developed for an urban look that is always gutsy and fashion forward

Movistar partners with Diadora for shoes, casual clothing

  • Ron 

Diadora and Movistar Team have signed a three-year sponsorship agreement, starting in January 2014, which will see the best team in the world in 2013 wearing the brand’s newest technological jewel -the Vortex Pro racing shoe- during all competitions next season.

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